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one of the world’s largest financial services companies, has commissioned Swartzberg GmbH with the re-engineering of its principal in-house social media platform. Encompassed in the commission are a front-end redesign, the establishment of new content interfaces, and the generation of traffic and content. Munich, January 28, 2010 The creation of _BusinessBavaria_ (previously a quarterly) on a monthly basis, in German, English and French. Comprised in this is the formulation of outline, researching and writing of content, and securing of photographs and other images. These and other articles generated by Swartzberg GmbH will form a major part of the content disseminate by Invest in Bavaria (the state's business development agency) and by Bavaria's Economics Ministry, its corporate parent. Swartzberg GmbH will also handle the ministry's news scouting, evaluation and dissemination activities. Swartzberg GmbH also provides investment facilitation, translation and other services to Invest in Bavaria. Held on August 11, 2008
in Munich, the conference was staged by Germany's Anti-Product Piracy
Association, founded in 1995, and the spearhead of the country's fight
to stop the counterfeiting and plagiarizing of products since then.
(February 28'th , 2008)
Swartzberg GmbH has been commissioned by BMW's in-house media agency with
the creation of a series of four brochures on golf and sponsorship. (December 21. 2007)
As of December 15, 2007, Bavaria was home to 1418 foreign-owned technology
companies. That's the most ever recorded for any state in Germany or region
in Europe, reports the tenth installment of the ForCom Bavaria Report,
compiled and published every December by the Munich-based Swartzberg GmbH.
Need for clean and
abundant fuels Nuremberg keeps on
growing fast, ForCom Bavaria/ForCom
Germany
Swartzberg GmbH: orders from KPMG, Marsh and Munich's financial initiative (October 2, 2007) Well
known as a creator of customer magazines and Websites, and of high-tech
information and marketing campaigns, Swartzberg GmbH is being increasingly
called upon to internationalize and translate financial manuals and position
papers.
Back
to top of page (October 1, 2007) Swartzberg GmbH has been commissioned with the carrying out of an American marketing campaign for Brandstock. The commission entails the preparation of the campaign materials, the contacting of America's IP managers and attorneys, and follow-up. This commission extends the broad working relationship between the two companies. For Brandstock, Swartzberg GmbH has created a newsletter (Brandnew/Brandstock) and Web applications. Swartzberg GmbH has also relaunched Websites and handled a variety of other assignments. Back to top of pageSwartzberg speaks on the German economy for the Universities of California and Wisconsin (May 17, 2007) "Myths about the German economy: why the Germans believe them why you shouldn't" That was the subject of lectures delivered by Terry Swartzberg on May 17th in Munich to international studies students from the University of Wisconsin-Oshkosh. This event, in turn, followed up on a lecture on the same subject given to MBA students from the University of California-Irvine. To get a précis of the lecture, contact Nicholas Castor, events manager, at sayhi@swartzberg.com Back to top of pageNew investment record for Bavaria As of December 1, 2005,
there were 1206 foreign-owned technology companies in Bavaria. Up 3.8%
from 2004's total of 1162, that's an all-time record for Bavaria, and
for any state in Germany and in continental Europe, reports a database
created and maintained by Swartzberg GmbH for Invest in Bavaria.
Back
to top of page Foreign high-techs continue
to purchase German companies and to found subsidiaries in the country
at a record pace. India's discovery of Europe continues Executive summary
These rises are
being impelled by three sectors: Foreign high-techs continue to purchase German companies and to found subsidiaries in the country at a record pace. As of June 15, 2005, the number of foreign-owned high-techs in Germany came to 3,033, an all-time record for the country and up 11% over the previous year's total. The foreigners' favorite in Germany remains Bavaria. As of June 15, 2005, the state was home to the headquarters of 1,119 foreign-owned high-techs. Up 4% over the previous year, the state's total accounted for 37% (2004: 39%) of the country-wide figure. The fastest-growing states were in eastern Germany. Prime among them: Saxony, which more than doubled (to 39 companies) its total number of foreign-owned high-techs. Strong performances were also recorded by the western states of Lower Saxony (23%), Hamburg (+22%) and Baden-Württemberg (+17%). Reversing the previous year's trend, American companies, long the major investors in Germany, strongly increased the number of their subsidiaries in the country. June 15,2005's 1311 companies was up 71 over the previous year's total. It is one of the greatest, if unsung, love stories in European business. Austrian high-techs adore Germany. As of June 15th, 2005, there were 120 Austrian high-techs in Germany, more than double the previous year's figure of 56. The Austrians' favorite base in Germany is Bavaria, the recipient of more than half of the Austrians' investment in the country. Largest sector of foreign high-tech investment in Germany remains ICT, with 830 companies, followed by industrial technologies (374) and the life sciences (320). Fastest growing sectors were automotive engineering (+43%), material engineering (+35%) and imaging (24%). Showing its dominance of Germany's inward investment scene, Bavaria is home to 15 of the 17 largest sectors in the country.
Now
out Greater London, the Rhine/Ruhr and the Rhine/Main regions are the top recipients of the wave of Asian investment sweeping over Europe. These areas account for more than a fifth of the 885 subsidiaries founded in Europe by the 1500 top techs from Taiwan, China, South Korea, India and five other Asian countries. The Asian companies set up subsidiaries at a 50%+ annual clip during the last three years. This rate will be sustained in 2005. Nearly half (47%) of the Asian techs are reporting plans to set up subsidiaries on the continent during the year. The Asian techs' current favorites in Europe: the Rotterdam and Eindhoven regions in the Netherlands, Germany central and eastern Europe. These are some of the
findings of Top Asian technology companies: investment in Europe,
the study released on April 15, 2005 by Swartzberg GmbH, the leading tracker
of international investment in Europe.
Or contact us
Foreign investment in Bavaria has rebounded to reach a new high, reports a study compiled by Swartzberg GmbH for the state’s economics ministry. As of December 15, 2004, there were 1162 foreign-owned high-techs in the state.That was an all-time high for Bavaria, for any state in Germany, and for any region in continental Europe. The rise of 11% over December 15, 2003 was caused by an influx of investment from companies headquartered in Austria, Denmark, Taiwan, Sweden and France. With 556 high-techs (same figure as in 2003) in Bavaria, the USA remained by far the largest foreign business community in the state. Second and third largest communities: the Japanese and the Austrians. Fastest-growing sector in 2004 was industrial technologies. Their number increased by no less than 40% in 2004. Also notching strong rises were the automotive engineering, high-tech services and electronics sectors. Largest sectors of foreign activity in Bavaria remained ICT (with 383 companies, +1%) and the life sciences (125, +2.5%). In a repeat of previous years’ performances, Nuremberg was the fastest-growing major-sized community. As of the end of 2004, the city of 500,000 was home to 45 foreign high-techs, up 28% over the previous year’s figure. With 359 high-techs, up a strong 8.5%, Munich remained by far the largest recipient of foreign high-tech investment. Augsburg (+7%)—Bavaria’s third largest city--also registered a good-sized rise. The question arises: what are
all these foreign high-techs doing in the state? Fully 37% the foreign-owned s high-techs maintain R & D centers in Bavaria, with 32% operating production facilities. Fully 50% of the companies use the state as a base for marketing in Germany and in Europe. For further information, please contact:
America’s hottest retailers HVB Immobilien AG, Germany’s largest property owner and developer, has commissioned the Munich-based Swartzberg GmbH with the compiling of “America’s hottest retailers”.
Terry Swartzberg interviews Roland Berger and the members of the new excecutive comittee. Homecoming at one of the world’s top five management consultants. Once every year, most of the 1,600 or so consultants working at Roland Berger Strategy Consultants flock to Munich for a day of reviewing and planning. This year’s Roland Berger Day, held at the Munich Arena on January 31, 2004, featured something very new: ‘impromptu’ interviews by Terry Swartzberg of company founder Roland Berger and of his successors at the consultancy’s helm. Swartzberg was then charged with the fashioning of an image DVD from the presentations given at the five-hour event. In doing so, he worked closely with Roland Berger’s multimedia department and production specialist Evisco. To order a copy or to inquire further information, please contact:
Roland Berger
Strategy Consultants Responsible for running the company is its Executive Board, comprised of Burkhard Schwenker (speaker), António Bernardo, Thomas Eichelmann and Martin Wittig. For further information
Newest
study from Swartzberg GmbH: July 1, 2004 Swartzberg GmbH has just completed “Foreign Companies in Germany”. The only one of its kind, this study provides the key facts about Germany’s more than 2,700 foreign-owned high-techs: in which sectors they are active in, and in which states and cities they have invested in. As in the years past, the study was commissioned by Invest in Bavaria, which owns exclusive rights to it. The study’s information is derived from the dedicated database created in 1996 by Swartzberg GmbH for I in B. The database is maintained on a daily basis by experts in inward investment. For further information, please contact
New
from Swartzberg GmbH According to the Financial Times, greater Munich is ‘one of the five hottest centers of high-tech development in the world’. Profiling the companies and their sectors earning Munich this high praise is going to be the job of the Munich-based Swartzberg GmbH. Consisting of fact sheets and up-to-the-minute articles, the profiles will be disseminated by the city of Munich’s Business Development Agency. This is but the latest in a long line of commissions given to Swartzberg GmbH by the Agency. Others include “Munich. Because...”, the city’s image brochure; staging and consulting on road shows in the United States; and the writing of Websites.
For a full briefing on Swartzberg GmbH and its exciting customers, please
visit For further information, contact
Number of foreign high-techs in Munich sets new record New report
from Swartzberg GmbH: As of June 1, 2003,
Munich was home to 381 foreign-owned high-techs. These facts are presented
in High-techs in Munich
Download
Munich. Because.... here.
New
study from
629 American companies in Bavaria-97% of them plan on increasing or maintaining the size of their operations in Bavaria October 22, 2002 Of Bavaria's 629 American-owned companies, 46% plan on increasing and 51% on maintaining the size of their operations in the state. These key findings were presented by Terry Swartzberg at a conference staged on October 22, 2002 in Munich by Bavaria's ministry for economic affairs, transport and technology, along with business development arm Invest in Bavaria and the USA's Consulate General in the city. The findings were drawn from the "American business community in Bavaria", a study compiled by Swartzberg GmbH for Invest in Bavaria. The study's facts came from the questionnaires sent in September to the state's American companies. One hundred and forty five responses were received. The main facts: The American companies give Bavaria a strong overall rating-2.35-on a scale from 1 (best) to five. The most attractive feature of Bavaria are the access it provides to the German market, the state's quality of life and the high degree of personal and professional security Bavaria provides. Main points of criticism were the country's tax burden, the need for more financial support and red tape. The companies' chief reasons for setting up shop in Bavaria: the facts that their potential customers are already here, to be part of the state's high-tech clusters, to live and work in a highly appealing state and to recruit from its highly-qualified work force. The Americans in Bavaria: the heart of high-tech in Germany Also presented by Terry Swartzberg at the conference, attended by more than 130 businesspersons, was a depiction of the foreign high-tech scene in Germany. Highlights From California, Massachusetts, New York and 37 other states, American companies account for more than half of all foreign-owned high-techs in Bavaria. Bavaria, in turn, is home to nearly half (44%) of all foreign-owned high-techs in Germany.
For further information, please contact:
"Attracting high-tech investment: three successful strategies" After
Foreign high-techs in Germany, August 1, 2002 Which of Germanys states and sectors have the worlds high-techs invested in? Which countries are these companies from? The answers to these questions are found in Foreign high-techs in Germany. Compiled by Swartzberg GmbH for Invest in Bavaria, this was the first study ever made of this critical subject. The study drew on the database of the same name, put together by Swartzberg GmbH and now maintained for Invest in Bavaria. The newest offering from Swartzberg GmbH, one of the Europes leading providers of international investment information, addresses the next waves of investment in Germany and the rest of central Europe. "Attracting high-tech investment: three successful strategies", is available:
For further information, please contact:
More Than 100 New Foreign High-Techs in Bavaria Number of foreign
high-techs in Bavaria breaks the 1000 mark in 2001 December 9, 2001 Key finding: Bavaria
is much more than a base of distribution for the state's foreign-owned
high-techs, with 70% of them maintaining production, R & D, logistics
or service provision facilities in the state. American companies maintained their steady pace of company start-ups and takeovers in Bavaria. The number of US-owned high-techs in the state rose 3.2 %, going from 588 to 607, or 59% of the database total. The fastest-growing major-sized foreign business community in Bavaria was that of Israel, with the number of companies from that country increasing from 6 to 18. Sweden (14 to 24 companies), the UK (46 to 70), and Switzerland (26 to 36) placed second through fourth in the category of fastest-growing. Consolidating its holding on second place in the country rankings was Japan, with 88 high-tech subsidiaries (+7.3%) in Bavaria. All told, companies from 27 (2000: 24) nations own high-tech subsidiaries in Bavaria. Strong growth of investment in industrial technologies, measurement and control systems and B2B services The ICT sector remained the largest object of foreign investment in Bavaria in 2001. The number of foreign-owned ICT companies in the state went from 392 in 2000 to 471, equivalent to 45.7% of the state's total. The 20.2% rise turned in by the ICT sector was, however, eclipsed by such fast-growers as industrial technologies, which registered a 107.4% increase in size (from 27 to 56 companies), measurement and control technologies (+85.7%, 14 to 26), and B2B services (77.3%, from 22 to 37). Second largest sector
remained life sciences, with 98 companies. This represented a rise of
19.5 % . Third highest: electronics, with 96 companies. As befitting one of the five hottest high-tech clusters in the world, metropolitan Munich remained the hub of foreign investment in Bavaria. The number of foreign high-techs in the region rose a strong 18.3% to 708-equivalent to more than two thirds of the total. Munich itself was the fastest growing major-sized community in the state, recording a 31.7% rise, to 386 companies. Number two and three were Unterschleißheim (+27%, to 47 companies) and Ismaning (+18.3%, to 71 companies). Continuing previous trends, greater Nuremberg's total of 40 enabled it to remain Bavaria's second largest cluster of foreign high-tech investment. Key finding: full-fledged operations in Bavaria The survey also revealed that the trend of transforming foreign high-tech subsidiaries into full-fledged centers of production, R & D, technical service and logistics provision is setting itself forth. Fully 30% of all companies
responding engage in manufacturing, with technical service provision and
R & D being listed (multiple listings possible) in 22% and 19% respectively
of the cases. Number one activity is distribution, with 70% of the foreign
high-techs selling their products from their subsidiaries in the state.
September, 2001 Each year, Belgium's e.com ranks the annual reports put out by the world's top 800 companies. Five companies were awarded the top, A+ grade in 2001's rankings. Among them: Infineon Technologies AG. Its fifth place was particularly significant, as it was the highest mark ever achieved by a German company. Next highest in this year's rankings: Bayer, ranked 24th. It was also by far the best grade awarded to a start up. FY 2000 was Infineon's first year of operation. Working closely with Infineon and its agencies, Swartzberg GmbH conceived and wrote the annual report's content. This is just the latest of Swartzberg's publications to be awarded top marks. In late 1999, Bavaria in the News (published by Bavaria's ministry of economic affairs) was named 'best foreign promotional publication' by an American trade magazine. Written by Swartzberg GmbH for Germany's environment ministry, Common Ground has consistently received top grades in readership surveys.
Back
to top of page One of the largest and
most ambitious city-sites in Europe went on-line on March 5, 2001. What makes www.messestadt-riem.com
unique
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